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January 12, 2023
/PRNewswire/ -- OSRAM SYLVANIA, Inc. the leader in automotive lighting solutions for the automotive aftermarket and original equipment manufacturers (OEMs),...
June 15, 2022
The Sway Effect ups Marielena Santana to EVP and MD. From PR Week
January 20, 2022
Sway Effect, Crant partner to develop DEI Barometer. From PR Week
October 11, 2021
At the start of the pandemic, brands jumped to create communications plans relevant to addressing the myriad of effects it has on their consumers. Today, however, while news of vaccine mandates and pushed back back-to-office dates continues to break, brands are remaining noticeably quiet about the Covid-19 resurgence from a brand perspective. Here’s what marketers need to be thinking about.
October 5, 2021
Sway Effect, Agean PR team up to service Intrepid Travel account. From PR Week
April 29, 2021
The Sway Effect Announces New Product Suite To Determine If Brands Hold Sway, Assessing The Power Of Their Brand Equity Agency Launches The Sway Effect Index, Which Found 69% of Consumers Say Activist Brands Dont Influence Purchasing Decisions Survey Also Ranks Consumer Sentiment Around Brand Winners And Losers, Finding That Pfizer, Amazon and Zoom Hold the Most "Sway" In 2021 So Far News provided by Share this article Share this article NEW YORK, April 29, 2021 /PRNewswire/ -- The Sway Effect...
March 9, 2021
I wrote about International Women’s Day six years ago: So what has changed? While two-thirds of PR professionals the world over are women, 78% of PR CEOs are men. Just 30% of PR C-suites have a woman, let alone many, at the table, notes The Sway Effects Jennifer Risi. by Jennifer Risi, The Sway Effect (Photo credit: Getty Images). Register Limited Article Views (Excludes Subscriber Only Content) Select Newsletters (Excludes Subscriber Only Bulletins) Limited number of free email bulletins U...
January 12, 2021
linkedin Abhik Santaras ^ a t o m has been added to the list of agencies in by The Network, a global creative network that consists of independent agencies. by The Network aims to offer direct access to a new breed of agencies and curated creative talent to clients worldwide without the typical networks layers and complexities. It is founded by Per Pedersen, former global creative chairman, Grey Group. It consists of 17 agency partners covering more than 20 markets....