red harerrings out there. understand the risks on the testing side. incredibly valuable. put a lot of time and effort in the protection side too. you talk about protecting everything. it is not just a website. you have to check social media as well. then you talk about the liability. it is not just your own liability. you ve got to distribute that to people you work with. look, most business owners don t realize they have the opportunity to transfer liability back on vendors. how do you do that? part of contract negotiation. you go to buy a product or service, make sure they re willing to guarantee that capability. all too often businesses owners are stuck with bad end of the all too often, business owners stuck with the bad end of the stick. when something bad happens, a breach happens, guy says you didn t configure it properly. they need to transfer that back to the vendor, say if your
there and protection. making sure you understand the risk on the testing side, incredibly valuable. you put a lot of time an effort on the protection side. it s not just the website. you got to check social media as well. that s right. and then you talk about the liability. it s not just your own liability. you ve got to district that wbu with the people you work with. most business owners don t realize they have the opportunity to transfer the liability back on their vendors. how do you do that? make sure the vendors are willing to guarantee the capability. all too often business owners get stuck with the bad end of all too often business owners get stuck with the bad end of the stick. and when something bad happens the guy says you didn t configure it properly. they need to transfer the liability back to the vendor saying look, if your product doesn t work, there s a financial ramification. are most people not thinking