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Speaking about the foray in the domestic B2C market, Mr. Kishan Modi, Managing Director, Jayshri Gayatri Food Products (JGFP), expressed, "The household demand for dairy products saw an exponential rise due to the pandemic led lockdown imposed in India. However, due to the supply chain interruptions many national brands were unable to fulfil this heightened B2C demand. We saw this as a huge opportunity to penetrate our dairy products range in the B2C domestic market as the consumer was now open...

Dairy Products Brand Milk Magic Penetrates in Indian B2C Domestic Market ANI | Updated: Dec 28, 2020 17:21 IST Bhopal (Madhya Pradesh) [ India], December 28 (ANI/NewsVoir): Jayshri Gayatri Food Products (JGFP), one of the leading dairy product manufacturers in the Central India, has now forayed into the B2C Indian domestic market with its dairy products brand Milk Magic. The company has a strong foothold in the B2B segment of the domestic as well as the exp...