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Google Analytics the base for DAMS, PRC's new digital currency

November 4, 2022

The Publisher Research Council has launched its Digital Audience Measurement System to enable websites to 'sell' their audiences. It went live on 1 November.

South Africa Peter Langschmidt Publisher Research Council Strategic Consulting Services Digital Audience Measurement System Daily Maverick

Source: themediaonline.co.za

The PRC launches digital currency based on Google analytics

November 4, 2022

Capitec has launched the #LetsStartToday campaign that allows people to pin a dream (such as buying a car, starting a business, or owning their first home) on an interactive digital map

South Africa South African Peter Langschmidt Strategic Consulting Services South African Print Google Analytics

Source: bizcommunity.com

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Google Analytics the base for DAMS, PRC's new digital currency

The PRC launches digital currency based on Google analytics

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