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Can Hyundai's Santa Cruz Convince Potential Midsize Truck Buyers to Go Smaller?

autoevolution 16 Apr 2021, 16:21 UTC ยท by Although Hyundai describes the upcoming Santa Cruz as a Sport Adventure Vehicle to avoid upsetting traditional truck buyers, few will call it that. Regardless of how it will be referred to, the South Korean carmaker hopes it persuade some potential mid-size truck customers to choose its new vehicle instead. 19 photos The new Santa Cruz is taller than a passenger car, comes with a 4.3-foot (1.3-meter) bed, so people will called it a pickup truck, ...
South Korea South Korean Subaru Baja Although Hyundai Santa Cruz Sport Adventure Vehicle

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