week or before black friday. apparently a lot of retailers think it doesn t pay it wait any more. many, including the world s largest, wal-mart, are saying, forget black friday, they are already running holiday sales now. but will it get customers in the door? well, let s turn to alexandra field for that. hello, alexandra. reporter: the mad dash, used to start on black friday. this year bargain hunting is beginning a week earlier. wal-mart is slashing its prices for a preblack friday sale that started on friday. that s seven days before the shopping holiday that keeps creeping up on thanksgiving day. we know last year, 35 million shoppers were out in stores and shopping on-line on thanksgiving day. and we re fully expecting to see just as many people this year. on thursday, wal-mart will open its doors at 6:00 p.m. toys are us opens at 5:00 p.m. but how do you entice shoppers