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Providing value for the tech-reliant consumer - BusinessWorld Online

Providing value for the tech-reliant consumer - BusinessWorld Online
bworldonline.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bworldonline.com Daily Mail and Mail on Sunday newspapers.

Olivier gergeleAashish midhaTetra pakSustainability servicesClimate changeConsumer indexThink with googleRetail leaderManaging director

You Must Unlearn What You Have Learned About B2C Content Marketing

When it comes to B2C marketing, you must unlearn what you have learned, especially with the looming economic crisis facing digital marketers.

United statesRobert roseMedia academyStrategy advisor of the content marketing instituteYour products servicesMarketing instituteChief strategy advisorContent marketing instituteChief troublemakerMarketers treat content marketingContent marketing benchmarkMarket motiveNew mediaThink with googleGoogle trendsFind my audience

Google report shows Filipino consumers look for identity, value, and joy

Google report shows that Filipinos connect with their identities, and seek value and joy in their activities as consumers. They also expect brands to better understand how their needs have changed for the past three years due to unprecedented events including the pandemic. Think With Google: Year

Gabby roxasWith googleCountry marketing managerGoogle philippinesSouth asia frontierGoogle searchThink with google

How to build a disruptive marketing campaign

The way customers view, interact and accept brands is evolving. Here's how businesses can utilize disruptive strategies to boost their marketing efforts.

Red bullInstagram storiesThink with googleMarketing engineSurvey monkeyGoogle analytics

12 Essential YouTube Advertising Statistics for 2022

Discover key statistics that show the benefits of advertising on YouTube.

Apple incFree templatesFuse youtubeThink with google

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