Ina Herlihy argues that e-commerce firms are missing out on organic traffic and potential income by depending on third-party community platforms such as Reddit and Facebook groups. According to Herlihy in an email to , organizations must put increasing retention rates and organic traffic as a top priority as the costs for acquiring new users …
It’s Valentine’s Day and love is in the air. In this season of desired affection, I can’t help but notice a resemblance between our beloved songs and advertising.