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Are you an MVP (Most Valued Partner)? If so, the London Brand Safety Summit revealed that people are looking for you!

The great and good from the media, marketing and technology world came together at the recent Brand Safety Summit in London and, as always, there were some juicy topics on the agenda. However, one clear call to action.

United kingdomTrustworthy accountability groupMost valued partnerCertified against fraudBrand safety certifiedCertified against malwareGold standard

DeepSee Offers Research Portal To Help Advertisers Find Valuable Publishers

DeepSee Offers Research Portal To Help Advertisers Find Valuable Publishers
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

Ray schultzTrustworthy accountability groupPublishers research portalAssociation of national advertisersRocky mossMorning brewMade for advertisingNational advertisersMarketing brew

Firm Rolls Out Portal To Help Advertisers Find Valuable Publishers

Firm Rolls Out Portal To Help Advertisers Find Valuable Publishers
mediapost.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from mediapost.com Daily Mail and Mail on Sunday newspapers.

Ray schultzAssociation of national advertisersTrustworthy accountability groupPublishers research portalRocky mossMorning brewMade for advertisingNational advertisersMarketing brew

3 Trust Signals that Help Publishers Stand Out from MFAs

Stand out from MFA sites by implementing trust signals such as industry certifications, using brand safety tools and participating in industry associations.

Trustworthy accountability groupTech labMedia rating councilReporters without bordersAlliance for audited mediaJournalism trust initiativeUrich murphyIndustry certificationsAudited mediaBrand safety toolsDigital content next

AAM/BPA Integration Update: Unified Data, Services and Content to Better Serve Clients

AAM/BPA integration update: refreshed web site, one source of verified data, aligned standards and streamlined audits, new verification services.

Tom drouillardPoint of care marketing associationMedia intelligence centerEvents industry councilJournalism trust initiativeTech labTrustworthy accountability groupVerification servicesUnverified dataMedia intelligenceBrand viewCare marketing association