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Disney Shifts to Instagram After Leaving X, Increases US Ad Spending

Disney has increased U.S. ad spending on Instagram by 40% after leaving X. Walt Disney, joined by other big U. S. companies, has increased U. S. advertisement spending on Instagram and other applications by as much as 40% after leaving Elon Musk's X over antisemitic content, as reported by Reuters.
Walt Disney Felipe Thomaz Aldohn Domingo Elon Musk Los Angeles Bbob Iger

X Twitter: Ad sales of Elon Musk's X projected to slump to about $2.5 billion in 2023, ET Telecom

X Twitter: X generated a little more than $600 million in advertising revenue in each of the first three quarters of the year, and is anticipating a similar performance in the current period, according to a person familiar with the numbers. That compares to more than $1 billion per quarter in 2022.
Jack Dorsey November Dealbook Joe Benarroch Alex Jones Apple Inc Walt Disney Co

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Elon Musk Responds Amidst Advertiser Pause on X, Curses Out Disney, Apple & Others

Elon Musk doubles down on advertiser pause on X with strong language for advertisers. Elon Musk, during a New York Times DealBook Summit interview, cursed out advertiser Disney, as well as others, for suspending their advertisements after the billionaire reposted an antisemitic post on his social media platform 'X.
New York United States White House District Of Columbia Aldohn Domingo Linda Yaccarino

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