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Mitra9 gears up for national expansion with reformulated functional beverage, taps into non-alc demands

Functional beverage brand Mitra9 has released a reformulated cleaner label product ahead of retail expansion plans, as the company looks to improve margins and reduce costs, brand co-founder and CEO Dallas Vasquez told FoodNavigator-USA.
United States American Kratom Association New Dietary Ingredient American Kratom General Recognized As Safe Nutrition Facts

Sugar reduction in 2024: How consumer demands, health policies will influence product launches

As consumers become increasingly wary of sugar content, CPG companies are meeting the demand for zero-sugar products with the help of natural sweeteners, a trend set to gain momentum in the US as regulators and scientists push for reductions.
United States Scott Dicker Thom King York City Department Of Health International Food Information Council Future Market Insights

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Sugar reduction in 2024: How consumer demands, health policies will influence product launches

As consumers become increasingly wary of sugar content, CPG companies are meeting the demand for zero-sugar products with the help of natural sweeteners, a trend set to gain momentum in the US as regulators and scientists push for reductions.
United States Thom King Scott Dicker York City Department Of Health International Food Information Council Future Market Insights

Sugar reduction in 2024: How consumer demands, health policies will influence product launches

As consumers become increasingly wary of sugar content, CPG companies are meeting the demand for zero-sugar products with the help of natural sweeteners, a trend set to gain momentum in the US as regulators and scientists push for reductions.
United States Thom King Scott Dicker York City Department Of Health International Food Information Council Future Market Insights

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