Page 2 - Universal Gen News Today

Under Breitling, the historic Swiss brand is set to make a comeback.

Breitling is making its first major acquisition, buying Universal Genève in an attempt to revive a brand that has faded since its heyday decades ago.

Swiss luxury watch maker Breitling AG has bought the Universal Genève brand, which was founded in 1894.

Breitling said that it promises to restore the prestige of a hallowed name in the world of luxury timepieces.

Breitling has purchased Universal Genève, a once-coveted watch line that has been mostly dormant for decades.

Breitling has acquired Universal Genève, a brand respected by collectors for its rich history with chronographs and its ties to Patek Philippe.

The collector Roni Madhvani is as fascinated by vintage timepieces by lesser-known watchmakers as he is by those from famed designers.

LVMH has acquired the Gerald Genta watch brand and will produce archival designs through its La Fabrique du Temps manufacture in Switzerland.

Retired watchmaker Gianfranco Consolascio explains how he started a new life in the New World more than 50 years ago.

Are you thinking about buying a watch? Here are eight things watch collectors say you should know before you buy.