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It’s almost impossible to believe that I first started writing and talking about labels some 50-plus years ago while working as deputy head of training at PIRA, the world-renowned Paper, Printing and Packaging Industries Research Association. At the time, I was asked to write an education and training handbook about the fast-emerging new technology of pressure-sensitive labels.
Throughout these past year years, I’ve been witness to innovative ideas, new materials and technologies, problem-solving and opportunities, global growth and even challenges.