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Published: April 13, 2021 3:48 PM IST
A couple of months ago, Google promised that it would remove its third-party cookies from the Chrome browser and use a new system to track data while preserving privacy. The FLoC system, as Google calls it, promises to retain user privacy while helping advertisers with data. For those unwilling to let Google track their browsing habits even with this new system, there are ways to block the trackers. Also Read - Google workers ask Alphabet CEO to stop protecting harassers
The FLoC system has attracted criticism from various bodies and despite Google’s claims of privacy protection, could continue to help advertisers track general habits of users. If you are against the idea of tracking users and do now want Google to keep an eye on your preferences, there are two simple ways to block tracking on the Chrome browser. Also Read - DuckDuckGo asks people to block Google s new tracki