Page 2 - Utkrishta Kumar News Today

SoftBank-backed e-commerce firm Meesho has delisted nearly 42 lakh counterfeit and infringing product listings and 10 lakh restricted products in the past six months, the company said on Wednesday. The total deactivated products account for less than 5 per cent of the total products listed on Meesho's platform, a company official said. Meesho said its "Project Suraksha"

As per the e-commerce company’s ‘Trust Assurance Report’ 1,800 brands had been identified as high-risk for infringement and counterfeiting, and action was taken against these bad actors, Meesho claimed. 

With this delisting, the total number of deactivated product account for the 5 percent of the total listed products on the platform.

Meesho: The e-commerce platform said that it has deployed advanced technologies like AI and data science models to detect and flag suspicious listings and bad actor seller accounts. Key measures taken by the company under this initiative include logo detection, caption generation, image optical character recognition, nearest neighbor search, and image match.

Freakins: \The D2C brand will employ the funds to expand its omnichannel presence, strengthen operations and amplify salience amongst its consumers.

Freakins also saw participation from over 30 angel investors, including Revant Bhate of Mosaic Wellness, Utkrishta Kumar of Meesho

IoT platform Cavli Wireless, direct-to-consumer startup Freakins, content production firm Knocksense and artificial intelligence-based marketplace ZuAI have raised early-stage funding, the companies said on Wednesday. Cavli ......

MSME DAY 2023: Highlighting the role of e-commerce in enhancing the market access for MSMEs, Amit Nanda, director, selling partner services, Amazon India said, “E-commerce marketplaces provide MSMEs with a level playing field and equal access to a vast consumer base, regardless of their geographic location or scale of operation.”

The SoftBank-backed e-commerce platform, primarily targeted at Bharat users, added 6 lakh sellers in the last one year, while its transacting user base reached 140 million

Mumbai, Dec 13: LazyPay, one of India’s preferred Buy Now Pay Later (BNPL) solutions offered by PayU Finance  on Tuesday said company has collaborated with Meesho, India’s fastest growing internet commerce company. Meesho caters to a diverse set of customers and sellers across the length and breadth of the country. Deepening its services in tier 2 markets and beyond, LazyPay will enable seamless and quicker checkout experiences, making transactions more efficient for shoppers. Partn...