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If watching the Olympics has you thinking about skateboarding (or maybe thinking about
looking like someone who thinks about skateboarding) iconic California skatewear brand Vans has just the thing. Launched in June, the Vans Eco Theory shoe collection is the first fully sustainable and vegan line from the 55-year-old company. And the shoes themselves are just one part of Vans’s commitment to going green.
“Sustainability has to be at the forefront of Vans for the future,” pro-surfer and Vans brand ambassador Dane Gudauskas noted in a statement announcing the launch of the Eco Theory range. “It’s a fantastic moment to own the space and contribute to a more sustainable way of producing.”
Since 1966, Vans has broken rules and set standards with its “Off the Wall” approach to style and sport. Today, Vans is proud to announce the next evolution in our story, the Eco Theory collection,