Kraft Heinz and food tech company NotCo are releasing a dairy-free version of classic Kraft singles American cheese slices this year as one of the first products under their partnership, The Kraft Heinz Not Company.
Food giant Kraft Heinz is partnering with technology startup The Not Company to develop new co-branded plant-based products to create a more sustainable food system.
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International food giant Kraft Heinz just launched a vegan version of its classic Kraft Mac & Cheese. The new Kraft Vegan Mac & Cheese was developed as a “contemporary” take on the classic boxed meal and is both gluten-free and vegan-certified with pasta made from rice flour and a dairy-free sauce. The new product is offered in the same classic blue box but with prominent vegan messaging throughout. Kraft even modified the cooking instructions to suggest using soy milk instead of traditional cow’s milk.
The new product has been spotted only in Australia at Woolworths grocery stores and online. VegNews has reached out to Kraft Heinz to inquire about whether its new Kraft Vegan Mac & Cheese will be available in other markets outside of Australia.