Page 30 - Video Streaming News Today

MX Player’s new reality show “Lock Upp” has garnered 15 million views within 48 hours of its launch, announced the streaming platform in a statement.

Cloud Gaming Market Estimated at USD 301 million in 2019: Cloud Gaming Market Growth, Size & Share

Mumbai: OTT streaming platform Zee5 has revealed the US is the second largest market for the service after India, and the largest contributor to the platform’s international subscription revenue and viewership. The platform said that the US market drives 40 per cent of its international subscriptions and has seen a growth of 15 per cent month on month. While Hindi continues to

Just after it unveiled a 2022 slate for Asia comprising programming in six languages, PCCW’s pan-regional OTT video streaming service Viu has strengthened its p...

TV rating and media measurement firm Nielsen is aiming to improve connected television (CTV) campaign planning by bringing its Nielsen Media Impact analytics tool to the streaming ecosystem.

A global shift in viewing habits from linear TV to streaming is continuing at pace in the latest study to demonstrate the profound change in our viewing habits.

Snapchat’s commercialization strategy continues at pace with the introduction of mid-roll advertisements in Snap Star Stories for a limited number of US creators.

Netflix saw its brand grow 19% between 2020 and 2021, according to Interbrand. But as we emerge from the pandemic, it is seeing that growth rate stall as subscription numbers dwindle. For The Drum’s latest Deep Dive, Marketing Secrets of Fast-Growth Brands, Molly Rowan-Hamilton of BrandOpus considers what the brand can do to stay relevant in an increasingly competitive sector.

“The contents of the videos are all false, have no factual basis and are intended to destroy or damage my reputation as a senator, public servant, and a husband to one of the most beloved celebrities in the Philippines, Sharon Cuneta-Pangilinan," Pangilinan said in the complaint.

Brand marketers and media buyers need a universally accepted viewership metric for streaming video content.