Abu Dhabi hosts first virtual tourism roadshow in China
ABU DHABI, December 28, 2020 The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) hosted its first virtual roadshow in China from December 8 – 9, connecting more than 100 Chinese tour operators and travel agencies with 37 of its partners and stakeholders, including Destination Management Companies (DMCs) from across the emirate, representatives from Etihad Airways, Yas island, and the emirate’s hotels and attractions. The event followed on from DCT Abu Dhabi receiving the ‘Annual Strategic Partner’ award from leading Chinese travel service company, Ctrip, at the Global Partner Summit, which was held in October.
December 2020
Ali Hassan Al Shaiba The Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi) hosted its first virtual roadshow in China from December 8 – 9, connecting more than 100 Chinese tour operators and travel agencies with 37 of its partners and stakeholders, including Destination Management Companies (DMCs) from across the emirate, representatives from Etihad Airways, Yas island, and the emirate’s hotels and attractions. The event followed on from DCT Abu Dhabi receiving the ‘Annual Strategic Partner’ award from leading Chinese travel service company, Ctrip, at the Global Partner Summit, which was held in October. The first of its kind, Abu Dhabi’s ‘Virtual China Roadshow’ served to strengthen Abu Dhabi’s presence within the Chinese market by using technology to maintain connections with Chinese stakeholders and update them with destination-related information, as well as with initiatives to guarantee safety in the capital.