In 1970 nine, cspan was created as a Public Service by americas Television Companies and is brought to today by your cable or satellite provider. Now a discussion on the future of Big Data Analytics and analyzing peoples personality traits based on their social media activities. This is from the Computer Science museum in mountain view, california. We will explore one of the most important facts about our present and future. Largescale Data Collection and analysis has and will continue to profoundly change politics in the developing and most especially the developed world. Firms arely, private assembling profiles of everyduals, for example, eligible voter in the United States with the depth of information that would have made jn girl hoover week with envy. The use of this socalled big data and the inferences made from it has a singular purpose, to craft and deliver messaging that will shape the future behavior of an individual, from buying a particular brand of toothpaste to discouragi
Present and our future. Large scale Data Collection and analysis has and will continue to profoundly change politics in the developing and most especially, the developer world. Increasingly, private firms are assembling profiles of individuals. For example, every eligible voter in the united states, with a depth of information that wouldve made you a occur hoover we put and the J Edgar Hoover weep with envy. Singular purpose. To craft and deliver messages that will shape the future behavior of an individual. From buying a particular brand of whitening toothpaste to discouraging a citizen from voting, to choosing one rightsharing service over another to boating one way or another on profound decisions like the u. K. Brexit and president ial election. These profiles are assembled from our Digital Footprints. The traces of our daily lives captured and often sold and analyze. Many of us do not realize were leaving these footprints behind through our use of credit cards, web searches, onlin
Present and our future. Large scale Data Collection and analysis has and will continue to profoundly change politics in the developing and most especially, the developer world. Increasingly, private firms are assembling profiles of individuals. For example, every eligible voter in the united states, with a depth of information that wouldve made you a occur hoover we put and the J Edgar Hoover weep with envy. Singular purpose. To craft and deliver messages that will shape the future behavior of an individual. From buying a particular brand of whitening toothpaste to discouraging a citizen from voting, to choosing one rightsharing service over another to boating one way or another on profound decisions like the u. K. Brexit and president ial election. These profiles are assembled from our Digital Footprints. The traces of our daily lives captured and often sold and analyze. Many of us do not realize were leaving these footprints behind through our use of credit cards, web searches, onlin
In the zero days series is to take pieces of itand elain theundamentals and the platonic ia is that everybody from my mom and dad t congress, um, and peop around the country can undstand and so maybe start the process of coming up with ways for us to defend cyberspace better. Hos wel if look at cyberace the United States rinow, how wouldou debe surityverall . Much as we would deribe, maybe, crime or breakins in a neighborhood . Guest well in the spirit of the explanatory mission we have, you cant really talk about cyberspace in the United States. A computer user in washington, d. C. Or in wichita or San Francisco is effectively working shoulder to shoulder with a computer user in beijing or in moscow. Theres literally no seconds of difference in space and time in cyberspace. So i thought id point that out. As for the security, the reality is that, um, its almost remarkable how vulnerabl comp sysms are. And cyberspace, um, is not what most people think it is. Most people now equate cybe
To do in oakland. And do you have outdoor plans ited . Bring your umbrella with you. Chances are youre going to need it. And i think so. Mine got a workout yesterday. I have a feeling youre going to need it most of today and find out about a soggy saturday. And i think by dinnertime into tonight, were drying out and the second half of the weekend. We have to get through the system first. Yes, indeed. Its raining outside of the door at this hour and it gives you a look across the oakland estuary. You cant see a thing this morning, covered in gray skies and the rain is falling and how about we look at Storm Tracker 2 and zero in. Areas from santa rosa and petaluma and napa, saint helena to fairfield and i could80. You can see fairly widespread over the north bay and through mill valley. The bridge, we have light showers and steady rain there. You get farther south and that is offandon isolated. This is a look at the east bay. We may have a few sprinkles and areas over oakland, lafayette.