In 2009, it started hosting trade fairs, networking events and awards ceremonies. Since then, it has worked with ITV, Channel 4, American Express and the Teenage Cancer Trust.
But since early 2020, Mr Mendy s team has been in limbo, with large events blocked by social distancing rules, tiered restrictions and lockdowns. There’s no income stream for the magazine either because every venue has battened down the hatches,” he said. “They’ve locked down their budgets because there’s no revenue. I think we’ve had two clients that have paid for advertising since this started. Usually, it would be hundreds.”
Meanwhile, Prestige has to cover overheads like the rent on its office in Eastern Road, Romford.