Page 5 - White Ops News Today

Should firms be more worried about firmware cyber-attacks? By Mary-Ann Russon image copyrightGetty Images Computing giant Microsoft recently put out a report claiming that businesses globally are neglecting a key aspect of their cyber-security - the need to protect computers, servers and other devices from firmware attacks. Its survey of 1,000 cyber-security decision makers at enterprises across multiple industries in the UK, US, Germany, Japan and China has revealed that 80% of firms have expe...

Smart and White Ops Partner To Safeguard Digital Advertising from Fraud and Abuse White Ops Advertising Integrity provides Smart with protection against ad fraud across all possible devices, formats and buying models, including integrations in the CTV/OTT segment Smart, the independent ad tech platform, and White Ops, the global leader in collective protection against sophisticated bot attacks and fraud, today announced a partnership to fight advertising fraud and invalid traffic. Fully integra...

NightDragon is headed by veteran cybersecurity industry executive Dave DeWalt. On March 2 NightDragon, a special purpose acquisition company (SPAC) focused on the cybersecurity, safety and privacy markets, opened on the NASDAQ stock exchange. Named after a Chinese hacking operation and headed by veteran cybersecurity industry executive Dave DeWalt, the company is comprised of a group of investors that raise capital through an initial public offering specifically...

Promoted from White Ops By Charlotte McEleny-03 March 2021 02:00am There is an urgency from brands to get on top of the marketing fraud problem and find a new normal in digital marketing. The past year has seen brands shift a significant amount of attention to digital marketing, making it an exciting time for innovation. But ...

MediaMath and PubMatic Partner to Roll Out Source Initiative Across Asia MediaMath’s fully accountable, addressable supply chain now available across PubMatic’s extensive publisher network in Asia SINGAPORE, Feb. 17, 2021 (GLOBE NEWSWIRE) — MediaMath, acclaimed independent advertising technology company for leading brands and agencies, today announced a new partnership with PubMatic that furthers the SOURCE vision of alignment across the programmatic ecosystem. MediaMath continues to expa...

MediaMaths fully accountable, addressable supply chain now available across PubMatics extensive publisher network in Asia

or wherever you listen to podcasts. The fight against ad fraud is not over, but progress has been made, says Michael Tiffany, president and co-founder of bot detection and cybersecurity company White Ops. For example, back in the day, around 2012 through 2014, purchasing site traffic was as easy as whipping out a credit card. “You could just buy visitors as if visitors were on tap,” Tiffany says. The problem was pervasive and it was widely perceived that there’d be no way to truly solve ...

Share this article Share this article ResearchAndMarkets.coms offering. The market is expected to record a value of around USD 2,200 million by 2028. The global social media fraud detection market is expected to achieve a CAGR of 18.80% during the forecast period, i.e. 2020-2028.   In the recent past, a significant increase in the number of users on social media platforms have been observed. This has led to a rise in fraudulent activities on these platforms. People with malicious motives try...

/Bot Detection And Mitigation Software Market May See Stellar Growth? Identify Hidden Opportunity Evolving in the Market| Keyplayers- Alibaba, Oracle, Webroot, DataDome Trending Bot Detection And Mitigation Software Market May See Stellar Growth? Identify Hidden Opportunity Evolving in the Market| Keyplayers- Alibaba, Oracle, Webroot, DataDome sagarFebruary 5, 2021 18 Stratagem Market Insights, one of the world’s prominent market research firms has released a new report on  Bot Detectio...

The Growing Risks of Digital Advertising, and How Brands are Fighting Back More than half of U.S. advertising dollars are set to be spent on digital platforms such as Google and Facebook for the first time ever, and as always, malicious actors know where the money is. Free Book Preview Entrepreneur Kids: All About Money Submit your email to get a sneak peek of some of the fun, educational worksheets included in our NEW book for the little entrepreneur in your life. Email Opinions e...