Cupertino, California (PRWEB) December 07, 2022 Inxeption, the leader in Industrial Commerce, is helping launch German-made Meyer Burger solar panels to
Meyer Burger commissions Jung von Matt with new brand and product positioning
Creative agency develops new corporate design, brand strategy and marketing campaign
Meyer Burger Technology Ltd (SIX Swiss Exchange: MBTN) has commissioned Jung von Matt to reposition its brand. The renowned creative agency is currently developing a new premium brand strategy and communication architecture that will enable the company to position itself as a manufacturer of highly efficient solar modules in the future.
Production of high-efficiency solar cells and modules will start in the second quarter of this year at the new sites in Bitterfeld-Wolfen and Freiberg. The market launch of the modules will also take place in the second quarter, kicking off a digital marketing campaign. In addition to the DACH region, the target sales markets are other European countries such as the Benelux countries, Italy, France, Poland, the UK and countries in Northern Europe. Furthermore, Meyer Burger also wants to s