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ANALYSIS | Success of Women s World Cup can t hide financial gap with men

FIFA Women s World Cup successes reflect gender gap differences between countries

The Women s World Cup comes of age as advertising cash cow

This year’s Women’s World Cup has been one of the most watched female sporting events of all time. The tournament has been broadcast live around the world on national TV stations, received huge media coverage and sold out stadiums. Less than 10 years ago, it would have barely made the headlines but now it is a major global sporting event.

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