Viewership metrics are an important marker in sports media, given money makes the world go round, but ratings stories in sports are usually adjacent at best to the play on the court or field. That’s not the case for this year’s women’s college basketball tournament. The viewership has rightfully been a massive story and a subject of significance in an ascendent time for women’s basketball. Iowa’s win over LSU in the Elite Eight, a rematch of last year’s championship game, averaged 12.3 million viewers and peaked at 16 million viewers. It is the.
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Good morning! Just try to keep Caitlin Clark under 40 points today.
The hype entering yesterday’s Elite Eight games was nearly unreachable. Four teams and four superstars Iowa’s Caitlin Clark, LSU’s Angel Reese, UConn’s Paige Bueckers and USC’s JuJu Watkins battling for two Final Four spots. In a transformative year for women’s college basketball, the day had national-championship vibes.
Reader, it lived up. Both of these games were.