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This is the first time atWork Australia has used the services of an agency for above the line messaging
Following a competitive pitch, independent agency, Archibald Williams has won the atWork Australia account and been tasked with launching the new employment services campaign, highlighting that work is for everyone.
Archibald Williams will handle TV, OOH, digital and social media for the account and will launch the new campaign this week.
atWork Australia is an employment services provider supporting clients looking for work, including those living with disability, injury or health conditions; and those living with disadvantages, e.g. socioeconomic.