Yvonne Ottley explains how the lack of representation in gaming content led to create Frobelles and how more inclusion will be a gamechanger in the tech world.
The winner of each category - Brand & Design, Character & Animation, and Product Design - was decided by a panel of expert judges from across all sectors of the licensing industry. The winners of the 2022 Kelvyn Gardner License This! competition were announced at Brand Licensing Europe last
Black women in business: Mum and her ‘mini CEO’ daughter create app to boost Black girls’ confidence
Yvonne Ottley and her daughter, Alyssa, are helping improve inclusivity in the tech world with their Afro hair championing game Frobelles
MOTHER AND DAUGHTER DUO: Yvonne and Alyssa
THE GAMING industry has an inclusion issue. As with other areas of the tech world, racial bias permeates through to the products on offer.
While Black gamers exist, a lack of Black developers means characters that truly represent them are rare. For Yvonne Ottley and her eight-year-old daughter, Alyssa, this unfulfilled desire to see themselves on screen was precisely what inspired their journey into app development.