July 12 2021, 10:36 am | BY Kim Shaw | No Comments
BBDO Pakistan has for the third year in a row won the ultimate prize at Effies Pakistan 2021: the Grand Effie.
The accolade was given to the campaign “Hot Tea Stains” for Shalamar Hospital / Babar Ali Foundation, a project which was so effective that it reduced the incidents of child burns by 50% at the hospital. The powerful film behind the campaign, shining a spotlight on the fact that the majority of skin burns on Pakistani children are due to everyday hot tea spills, was shot by Jami at Azadfilm Company. The posters for the campaign were photographed by Zahid Ghauri and Zooni Afzal.
December 20, 2020
Dr Ajaz Anwar fondly remembers his school friends, chiefly Manzar Amin, for whom it was “more important to accept the challenge and give the opponent a tough time than to win”
The sketch appeared in The Pakistan Times, on October 7, 1955. Image: Supplied
Normally, our activities at the Joan McDonald Junior Cambridge School were peaceful because of it being a co-educational institute. Children in such schools often behave better, say psychologists. Our sports instructor was a WWII veteran, an Englishman who had opted to stay back in the post-Independence Pakistan. It was because, according to him, it was easier to live here on his ‘European grade’ pension.