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This Week's New Products: Starlight, Star Fruit and "Loud" Drinks

From Coca-Cola Starlight to Lemon Perfect Kiwi Star Fruit, beverage makers debuted a variety of new products this week, including functional plant-based creamers from Silk, a new limited edition flavor from Brew Dr., and a new permanent addition to Red Bull’s flavored line. Meanwhile, cannabis beverage startup Drink Loud is debuting micro-sized THC drinks that pack a wallop, and LaCroix getting ready for spring with a new flavor.
United States Kush Berry Red Bull National Beverage Corp Cola Company Vitamin Shoppe
Source: bevnet.com

MTN DEW Teams Up with Actor Charlie Day to Take On Stale Ad Campaigns

PURCHASE, N.Y. -- MTN DEW joins forces with actor and all-around funny man, Charlie Day, in an epic partnership taking aim at traditional advertising. MTN DEW, the original instigator brand, prides itself on taking a humorous approach in ads and life. And who better to Do the DEW, alongside the brand than the equally witty and hilarious, Charlie Day? The new ad campaign from Day and MTN DEW takes a lens to stale ad tropes and over-the-top product placements with not one, not two but ten ads - in...
Pat Otoole Charlie Day Zach Lavine Point Contest Puppy Monkey Baby Pato Toole
Source: bevnet.com

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