Feminine brand names hold greater appeal to consumers, study finds bizjournals.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bizjournals.com Daily Mail and Mail on Sunday newspapers.
RESEARCH TRIANGLE PARK – As North Carolina’s unemployment rate continues its steady decline, employers across the state are simultaneously ramping up their hiring efforts. There are currently tens of thousands of jobs on offer across the Triangle region alone.
According to the latest data from the North Carolina Department of Commerce, the state’s unemployment rate hovered around 5% in April, reflecting only a slight drop from the previous month. Still, that figure is 8.5 percentage opoints lower than a year ago, when unemployment hit 13.5%.
But the pace of hiring varies widely from sector to sector. April’s most significant job gains came from manufacturing, construction, leisure and hospitality services, information technology, and education and health services, per NC Department of Commerce data. At the same time, professional and business services, trade, transportation and utilities, government, financial activities, mining and logging, and other services saw decreases
App developers can improve the profitability of free apps by strategically deploying or eliminating their paid version counterparts over an app s lifetime.
5/26/2021
Bank Iowa is celebrating nine marketing awards received from the American Marketing Associationâs Iowa Chapter, including the Peopleâs Choice Award for its Letâs Make it Happen campaign. Since 2018, the four-person marketing team has been awarded 35 times for excellence in marketing achievement.
âThese accolades are incredibly humbling,” said Josh Fleming, Bank Iowaâs VP of marketing. âWhen you have 275 team members that consistently keep marketingâs promises, and a dedicated team of marketing professionals working to make the better lives of our clients, community and culture, great things happen.â
Over the past three years, Bank Iowa has seen significant growth with asset size increasing more than 30 percent from $1.3 billion in 2017 to a record-high $1.7 billion in 2020.
E-Mail
Researchers from University of Sydney, University of Florida, and Rutgers University published a new paper in the
Journal of Marketing that examines the role of serendipity in customer satisfaction and how marketers can provide it.
The study, forthcoming in the
Journal of Marketing, is titled Serendipity: Chance Encounters in the Marketplace Enhance Consumer Satisfaction and is authored by Aekyoung Kim, Felipe Affonso, Juliano Laran, and Kristina Durante.
Netflix knows you are tired of choice. The streaming service recently introduced what might be the perfect hack: a shuffle button that eliminates choice and plays a randomly selected program for the consumer. Under COVID-19 restrictions, the newly homebound were happy to have so many programming options, but this faded over time.