Amazon takes battle to Netflix with mobile plan
The Amazon library today is dotted with mainstream movies such as Coolie No. 1, Gulabo Sitabo, Shakuntala Devi and Soorarai Pottru.Premium
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The battle for Indian viewers has intensified among video-streaming services with Amazon Prime Video on Wednesday rolling out a mobile-only plan at ₹89 per month, about a year after rival Netflix introduced a similar plan at ₹199.
For both American companies, the mobile-only plans are the first time they are introducing them anywhere in the world. However, the Prime Video plan is only for Airtel prepaid customers, while the Netflix plan is available on all mobile networks.
Amazon launches Prime Video mobile edition plans starting at Rs 89 daijiworld.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from daijiworld.com Daily Mail and Mail on Sunday newspapers.
Amazon launches $1.2 mobile Prime Video plan in India
Amazon is doubling down on one of the biggest strengths of its Prime Video streaming service: aggressive pricing.
The e-commerce giant on Wednesday launched Prime Video Mobile Edition, an even more affordable tier of the on-demand video streaming service now also bundling some mobile data.
Prime Video Mobile Edition, for which Amazon has partnered with Indian telecom network Airtel, will feature 28-day mobile-only, single-user, standard definition (SD) access to customers in India for Rs 89 ($1.22). This tier will include 6GB of mobile data that customers can consume during the subscription period. There’s also a slightly expensive plan for Prime Video Mobile Edition that will charge customers Rs 299 but will offer 1.5GB mobile data for each day of the subscription. To anyone who subscribes to Prime Video Mobile Edition, Amazon says it will pick the tab for the first month.
Amazon Launches its worldwide first mobile-only plan in India adgully.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from adgully.com Daily Mail and Mail on Sunday newspapers.