Health and beauty retailer A.S. Watson has identified a set of trends that it believes will influence the future of the retail industry and its business.
In this episode of Indie Pioneers, we speak to Joanne Ang, the co-founder of sensitive skin care firm Kansoskin on how she is using the brand as a platform to promote a healthier outlook on conditions such as eczema and psoriasis.
The brand was founded to provide aid to people like her brother and co-founder Abel Ang, who has endured chronic eczema since boyhood.
“I started Kansoskin because of my brother, Abel. Since he was young, he has suffered from chronic eczema and has been using steroid creams for over a decade to manage it. This caused side effect known as topical steroid withdrawal,” said Ang.
Unilever-owned POND’S says its goal is to double its e-commerce business over the next five years as it aims to ramp up growth in the South East Asian region.
Health and beauty retailer A.S. Watson is aiming to set a new standard for fast deliveries to fulfil the increasingly demanding needs of SEA beauty consumers.
Following the accelerated adoption of e-commerce in the past year, the firm has observed that consumers are increasingly becoming more discerning about the online shopping experience.
“With the uptake of online shopping especially during the COVID-19 pandemic, customers’ demand and expectation of online shopping experience has been surging rapidly. Customer research showed that in Asia, our customers have expectation on fast and reliable delivery for online shopping,” said Freda Ng, Chief Digital Officer of Watsons International.
South East Asian e-commerce firm Shopee is eyeing a golden opportunity to tap into previously hard-to-reach demographics, opening up new opportunities for beauty brands on the online platform.