Digital Dive: Top stories on digital developments making waves in the beauty industry cosmeticsdesign-europe.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from cosmeticsdesign-europe.com Daily Mail and Mail on Sunday newspapers.
Hot topics: Top 5 beauty and cosmetics stories trending on our socials right now In our round-up of the top five stories trending on our socials, we highlight a skin microbiome AI tool, Shiseido’s latest sunscreen technology, experts on China’s alternative animal testing methods and more.
1 – Beneficial bug: AI predicts how molecules will react with skin microbes to ensure product safety
A research team from India has developed SkinBug, an artificial intelligence tool that can predict how specific molecules in cosmetics will react to skin microbes and potentially harm the user.
The skin is our largest organ and the most exposed not just to topical personal care products but also environmental pollutants.
Top trends: Most-read stories on APAC beauty market and consumer insights In our round-up of the recent trend developments in the Asia Pacific beauty and personal care market, we highlight A.S. Watson’s insights into the future of retail, P&G’s efforts to bridge the online and offline divide and the new make-up needs and concerns emerging as a result of COVID-19.
1 – New retail standards: A.S Watson highlights the five trends that are shaping the future of its retail business
For the firm, retailing today is all about the O+O shopping experience. Said Freda Ng, Watsons International’s chief digital officer, who stressed this was not the same as online to offline (O2O).
Health and beauty retailer A.S. Watson has identified a set of trends that it believes will influence the future of the retail industry and its business.
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Grab and A.S. Watson Group, known for its Watsons stores, announced that they will be working together to expand access to Watsons’ merchandise through a health and beauty partnership. The collaboration spans six Southeast Asian countries, including Malaysia. The deal will also leverage Watsons’ extensive physical store presence along with Grab’s large on-demand delivery fleet.
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Freda Ng, Chief Digital Officer, Watsons International, says that the O+O (online and offline) partnership should provide added convenience to brand’s customers, enabling them to shop for over 62,000 health and beauty products, either from the Watsons App or on GrabMart.