Samsung’s growth in the US smartphone market was modest in H1 2021
Samsung is the world’s number one smartphone brand, and the US is one of its most important markets. The South Korean firm’s main competitor in the US is Apple, but OnePlus could also become a threat in the coming years, especially after LG’s exit from the smartphone market.
According to the latest report from market research firm
Counterpoint Research, Samsung’s growth in the US smartphone market was modest compared to its rivals Apple, Motorola, and OnePlus. The South Korean firm saw a 17% year-over-year growth in the first half of 2021. According to analysts, Samsung could’ve had better growth if it had the inventory to satisfy the demand. Apparently, the Galaxy A32 5G was a big hit in the US, thanks to T-Mobile’s ‘5G for All’ campaign.
Apple and Samsung managed to grow in Q4 2020 despite smartphone market 6% YoY decline
Information from Counterpoint Research shows how the iPhone 12 and the Galaxy S20 FE helped Apple and Samsung avoid losses in Q4 2020
2 minute read
2020 has been an atypical year. We are still trying to cope with the new normal that the ongoing pandemic has brought upon us. These changes have helped some companies increase their sales numbers, as laptops and PCs are essential for people to work or study from home. However, 2020 didn’t treat every company or every market the same. The smartphone market suffered a 6% YoY decline in sales during Q4 2020, which translates to severe losses for everyone except Apple and Samsung.