Date Time
Channel Nine’s Today show breaches commercial disclosure rules
TCN Channel Nine (Nine) has breached broadcasting rules for failing to disclose a commercial arrangement with McDonald’s behind a segment on its Today program aired in October 2020.
Over the course of the program the Today show presenters discussed a new McDonald’s product line and presented the range on-camera.
An Australian Communications and Media Authority (ACMA) investigation found Nine did not satisfactorily bring to viewers’ attention that it had a commercial arrangement with McDonald’s to endorse the products, as required under the Commercial Television Industry Code of Practice.
Nine has breached broadcasting rules for failing to disclose a commercial arrangement with McDonald’s and the
Today show.
An episode which aired in October 2020 saw the hosts discuss a new McDonald’s product line and presented the range on-camera.
[Allison Langdon]: It’s chicken parmi in a burger.
[Allison Langdon – pointing to the burger in front of Karl Stefanovic]: … That’s his apology.
[Karl Stefanovic – picking up a newspaper]: I was reading about this today right. This is Macca’s new chicken menu.
[Karl Stefanovic – to Allison Langdon]: You got. How did you do that? You organised that. I’m getting so emotional.
Why limits are crucial as telcos fight over 5G spectrum
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In recent days I’ve been interested to read in this masthead comments from both Telstra and Optus regarding the upcoming auction of low-band 5G spectrum.
Readers might wonder why this rather arcane issue is attracting such passion from the telcos. What is “spectrum” and why does it matter?
“Low-band” spectrum will be auctioned later this year.
Credit:Glenn Hunt
First, “spectrum” refers to the invisible radio frequencies that wireless signals travel over. Those signals are what allow our mobile devices to operate.
NMA CEO Speaks at Westminster Media Forum newsmediauk.org - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from newsmediauk.org Daily Mail and Mail on Sunday newspapers.
An Australian telco audit has cast serious doubts over whether staff are sufficiently trained to assist vulnerable customers David Adams
Australia s telecommunications watchdog has issued a new list of industry guidelines, designed to protect vulnerable customers when seeking new phone and internet plans.
The guidelines come after an audit of nine Australian telcos, which raised serious doubts that staff training is up-to-date across the industry. A generic approach seeking to ensure equivalent service to all consumers fails to grasp the specific needs of vulnerable consumers, the audit found.
Visit Business Insider Australia’s homepage for more stories.
Australia s telecommunications watchdog has launched a new draft list of expectations for the nation s phone and internet service providers, after an audit of nine leading telcos raised serious doubts that sales staff are equipped to responsibly offer products to vulnerable consumers.