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Over-the-top (OTT) platforms are experiencing a peak in popularity in Taiwan as the pandemic alters consumer habits and more people turn away from subscription cable services. However, proposed government regulations could create some significant barriers.
More and more households worldwide are switching away from traditional cable television to view an increasing amount of audiovisual content through their mobile phones, computers, or smart TVs. The rise over the past decade of streaming content platforms like YouTube and Netflix have presented internet users with an attractive alternative to watching television the old-fashioned way, giving them more freedom of choice and limiting interruptions from advertising.