How this fish and seafood delivery startup recorded 200 pc growth in transactions in the pandemic
Gurugram-based startup Jalongi made the most of people’s fear about ‘wet markets’ following the COVID-19 outbreak. The on-demand fish and seafood retailer grew its transactions by 200 percent since the lockdown.
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That the pandemic has altered consumer behaviour is no secret. When it comes to items like fish, seafood, and meat, a chunk of ordering has moved online due to the alleged role of ‘wet markets’ in triggering the coronavirus outbreak.
As a result,
on-demand fish and meat delivery platforms have gained tremendously over the last few quarters post the lockdown, with urban shoppers opting for