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India wearables market witness 170% YoY growth in Q1 2021 - The Hindu BusinessLine

Earwear and watch categories lead to record shipments., according to IDC.

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India wearables market touches 11 4 mn units in March 2021 quarter: IDC

The Indian wearables market grew 170.3 per cent year-on-year to a record 11.4 million units in the March 2021 quarter, as per research firm IDC. Strong momentum in the watch and earwear categories led to the highest-ever first-quarter shipments in India , IDC said in a statement. Watches grew 463.8 per cent y-o-y ( year-over-year ) in the first quarter of 2021 to become the fastest-growing category in wearables, replacing earwear which also maintains a triple-digit growth in the quarter under review, it added. The overall wristwear category, which includes wrist bands and watches, grew 74.8 per cent y-o-y in the said quarter, reflecting the growing popularity of fitness and health tracking devices in the country.

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boat: Can the next big global electronics brand be from India?

Can the next big global electronics brand be from India? Synopsis They came, saw and conquered the Indian market with their smart wearables and new age audio products. But can consumer lifestyle electronic brands such as Noise and boAt make as many waves in international shores? The pandemic, which showed up in 2020, shifted the entire focus to one’s abode. Be it work, gym, fashion or entertainment home suddenly became the new ground to woo consumers. And why not? Cooped up inside for a good part last year owing to the virus outbreak, people looked at a multitude of ways to spend time at home more constructively.

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Realme Buds Air 2 Neo with Active Noise Cancellation to launch on April 7

Realme Buds Air 2 Neo with Active Noise Cancellation to launch on April 7 The Realme Buds Air 2 Neo will feature 10mm audio drivers and Active Noise Cancellation. Akarsh Verma | April 4, 2021 | Updated 15:24 IST Highlights The wireless earbuds will have a battery life of 28 hours. The design resembles that of the Realme Buds Q. Realme Buds Air 2 was launched along with the Narzo 30 series in India a few weeks back and now Realme is set to unveil their latest Realme Buds Air 2 Neo. The new earbuds will be launched on 7th April in India. Realme, the Chinese smartphone manufacturer, is going to bring the Active Noise Cancellation feature to its more affordable Truly Wireless Stereo (TWS) models as soon-to-be-launched Realme Buds Air 2 Neo will sport this feature.

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Realme Buds Air 2 Neo with Active Noise Cancellation to launch on April 7

Realme Buds Air 2 Neo with Active Noise Cancellation to launch on April 7
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