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Kendall Jenner faces criticism over launch of her tequila brand

DANNY MOLOSHOK/Reuters The model is being accused of cultural appropriation by some social-media users. Some who are confused by the criticism cited other non-Mexican celebrities who released tequila. Kendall Jenner announced she s launching a tequila brand on Tuesday, but not everyone is happy about the news.  In an Instagram post, the model confirmed she has been working on her tequila brand, named 818 (presumably after the area code for Calabasas, California, where she grew up), for three and a half years, tasting and developing the product with an unspecified team. A post shared by Kendall (@kendalljenner) After dozens of blind taste tests, trips to our distillery, entering into world tasting competitions anonymously and WINNING . 3.5 years later I think we ve done it! [sic], Jenner wrote. This is all we ve been drinking for the last year and I can t wait for everyone else to get their hands on this to enjoy it as much as we do!

Kendall Jenner bashed for 818 tequila launch netizens say she is exploiting Mexican culture with new liquor (reactions)

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