Partnership Content Marketing Manager Ben Dodd said work on the new VVP Connect platform began in late summer of 2020.
The valley-wide chamber then conducted its annual member survey in October and November.
“People said the No. 1 thing they were looking for was connection,” Vail Valley Partnership President and CEO Chris Romer. In a year in which seminars, after-work mixers and other events were cancelled due to the COVID-19 pandemic, Romer said the Partnership had to think about how it could meet that need.
That’s when work accelerated on VVP Connect. The platform is nearly ready to launch, and should in the next few weeks, Dodd said.