The automaker, which has completed 25 years in the Indian market with over USD 4 billion investment so far, also plans to enhance digitisation across all business verticals and focus on mobility services.
Automobile dealers body FADA on Wednesday said it is initiating an annual dealer satisfaction study to gauge the market sentiment and to identify gaps that impact OEM-dealer partnership across key business aspects. The Federation of Automobile Dealers Associations (FADA) has roped in Singapore-based consumer-insight led consulting and advisory firm PremonAsia for conducting the study. With a sizable sample, FADA dealer satisfaction study will provide adequate representation from every quarter and cut across all categories of vehicles, FADA President Vinkesh Gulati said in a statement. The study will also have a good demographic mix coupled with urban and rural balance, he added.
BW Businessworld
FADA Initiates Annual Study To Identify Gaps Between OEM, Dealers The idea of this study is not just to examine the drivers of a successful Original Equipment Manufacturer (OEM) -Dealer business partnership, but to go deeper in exploring how the future of automotive retail business is likely to evolve in the new post-COVID world,
Photo Credit : Reuters
Automobile dealers body FADA on Wednesday said it is initiating an annual dealer satisfaction study to gauge the market sentiment and to identify gaps that impact OEM-dealer partnership across key business aspects.
The Federation of Automobile Dealers Associations (FADA) has roped in Singapore-based consumer-insight led consulting and advisory firm PremonAsia for conducting the study.
FADA initiates annual study to detect gaps between OEM, dealers
The Federation of Automobile Dealers Associations (FADA) has roped in Singapore-based consumer-insight led consulting and advisory firm PremonAsia for conducting the study
PTI | February 17, 2021 | Updated 15:37 IST
Automobile dealers body FADA on Wednesday said it is initiating an annual dealer satisfaction study to gauge the market sentiment and to identify gaps that impact OEM-dealer partnership across key business aspects. The Federation of Automobile Dealers Associations (FADA) has roped in Singapore-based consumer-insight led consulting and advisory firm PremonAsia for conducting the study. With a sizable sample, FADA dealer satisfaction study will provide adequate representation from every quarter and cut across all categories of vehicles, FADA President Vinkesh Gulati said in a statement.
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