(CNN)Ruby Alexander just wanted to go to the beach.
As a transgender 11-year-old, she struggled to find comfortable, well-fitting bikini bottoms.
So, her dad made them.
That was two years ago. And since then, RUBIES the clothing brand the dad-daughter duo in Toronto created has shipped over 500 pairs to transgender girls around the world.
The bikini bottoms incorporate compression spandex and mesh to provide a compact fit, so that transgender girls
can feel comfortable doing the same activities as their cisgender friends. The response has been amazing, Ruby said. I am so happy to see all the kids that can get back into enjoying the activities they love, like swimming, dance and gymnastics.
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Toronto dad Jamie Alexander knows that shopping for kids isn t always easy, which is why he and his 12-year-old daughter Ruby created a line of swimwear for transgender girls to help them feel more comfortable and confident every day. Everything I saw was heavily branded just to trans people and had a quilted pad in the front. They didn t look like normal bikinis, Jamie said in an interview with
Today, pointing out the limited clothing market for transgender and gender creative children. I wanted to create a garment that looks and feels like a regular bikini and a brand that resonates with kids, not just trans kids.