2 Ways Aurora Cannabis Is Shooting Itself in the Foot fool.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from fool.com Daily Mail and Mail on Sunday newspapers.
Author Bio
Sushree is a new member of the Fool family, keen on writing about the cannabis and healthcare sector and also has five years of experience writing on real estate, consumer sector, and macroeconomic topics. She holds a bachelor’s degree in business management, specializing in finance, and also a CFA Level 2 candidate. Being a fitness enthusiast and a creative person, when she isn t writing, she is either kick-boxing or painting.
Some investors still believe that Canada-based
Aurora Cannabis (NYSE:ACB) can make a comeback. Its cost-cutting efforts under a new CEO, Miguel Martin, who took the reins in September, haven t gone unnoticed. The hope is that these measures, along with a pandemic-induced boom in cannabis demand, could help Aurora achieve profitability soon. But there are other challenges involved, such as handling expenses, procuring capital, and launching new products to drive revenue growth.
Author Bio
Sushree is a new member of the Fool family, keen on writing about the cannabis and healthcare sector and also has five years of experience writing on real estate, consumer sector, and macroeconomic topics. She holds a bachelor’s degree in business management, specializing in finance, and also a CFA Level 2 candidate. Being a fitness enthusiast and a creative person, when she isn t writing, she is either kick-boxing or painting.
Most cannabis companies had a bright 2020 as marijuana sales soared amid the pandemic. Higher revenue growth, profits coming in, and lucrative expansion plans were combined with higher stock performance.