Virginia's Consumer Data Protection Act CDPA is expected to be signed into law by Governor Ralph Northam and will be the second comprehensive state data privacy law in the United States after the California Consumer Privacy Act of 2018
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Wednesday, February 24, 2021
The on-going state competition to enact comprehensive privacy legislation, triggered by the enactment of the 2018 California Consumer Privacy Act, is heating up in 2021. We recently wrote a post on the recent Virginia developments, but the Commonwealth of Virginia is not alone.
New York was closely watched in privacy circles last year, as approximately 30 privacy bills had been introduced and were discussed during the 2019-2020 session. None of the bills were enacted but state legislators clearly are not giving up.
More than 50 privacy bills have already been introduced in New York this year for consideration during the 2021-2022 session. We have already posted on the New York Biometric Bill, which is very similar to the Illinois Biometric Information Privacy Act (“BIPA”) and includes a private right of action.
Virginia has become the latest state to pass comprehensive privacy legislation as its legislature voted to enact SB 1392, known as the Consumer Data Protection Act (the "Act"). Although.
by AdExchanger //
Share: Data-Driven Thinking is written by members of the media community and contains fresh ideas on the digital revolution in media.
Today’s column is written by Gary Kibel
,
a partner in the digital media, technology and privacy practice group at Davis & Gilbert.
The ad tech ecosystem in the United States is largely based on the collection of persistent identifiers and personal information generally operating on an opt-out basis. However, in a troubling sign for the industry, a number of new and proposed laws are introducing consent requirements that may impact the scope and volume of data collected from consumers. While certain sensitive personal information has always been understood to require consent to collect, these new laws expand consent to cover more commonly collected and exploited data.