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Keypoint: Although the CPRA will not become fully operative
until January 1, 2023, the provisions creating the California
Privacy Protection Agency and extending the business-to-business
and employee exemptions are now operative.
On December 11, 2020, California Secretary of State Alex
Padilla
certified the results of the November General Election. As
a result, the California Privacy Rights Act (CPRA) became effective
today, pursuant to Section 31 of Proposition 24 and Article II,
Section 10(a) of the California Constitution. Notwithstanding the
CPRA s effective date, the majority of its provisions will
not become operative until January 1, 2023. Nonetheless, certain
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With the ink barely dry on the newly enacted California Consumer Privacy Act (CCPA), California voters have approved The California Privacy Rights Act (CPRA), which significantly amends the CCPA and creates new obligations for covered businesses. While not fully operative until January 2023 and not enforceable until July 2023, CPRA will require organizations currently grappling with CCPA compliance to further strengthen their data collection and privacy practices. CPRA builds on the CCPA, expanding consumer rights over their personal information and clarifying responsibilities for businesses that use such information. CPRA also imposes protections similar to those of the European Union s General Data Protection Regulation (GDPR), a reflection of where U.S. privacy regulation may ultimately be headed.
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In the 2020 Augmented and Virtual Reality Survey conducted by Perkins Coie, Boost VC, and the XR Association, nearly three-quarters of industry leaders polled indicated that they expect immersive technologies to be mainstream within the next five years. A noteworthy number of industry leaders believe that artificial intelligence (AI) and machine learning will help drive this adoption in both consumer and business segments. The growth of immersive technologies with AI and machine learning does, however, come with risks. This article will discuss the legal, compliance, and ethical risks in the data privacy landscape when integrating machine learning functionality into immersive technology offerings.
By Aaron Nicodemus2020-12-15T22:16:00+00:00
The Federal Trade Commission (FTC) has issued a broad and wide-ranging request to nine social media companies and video streaming services for information about how they collect and use the personal information of their users, how they sell that information to advertisers, and how the practices affect children and teens.
The nine companies receiving Monday’s request Amazon.com, ByteDance (which owns TikTok), Discord, Facebook, Reddit, Snap, Twitter, WhatsApp, and YouTube have been given 45 days to comply.
The business models of these nine digital companies have shifted over time “from supporting users’ activities to monetizing them,” wrote FTC Commissioners Rohit Chopra, Rebecca Kelly Slaughter, and Christine Wilson in a statement supporting the requests.
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Keypoint: Although the CPRA will not become fully operative until January 1, 2023, the provisions creating the California Privacy Protection Agency and extending the business-to-business and employee exemptions are now operative.
On December 11, 2020, California Secretary of State Alex Padilla certified the results of the November General Election. As a result, the California Privacy Rights Act (CPRA) became effective today, pursuant to Section 31 of Proposition 24 and Article II, Section 10(a) of the California Constitution. Notwithstanding the CPRA’s effective date, the majority of its provisions will not become operative until January 1, 2023. Nonetheless, certain notable provisions are now fully operative: