“Hong Kong Super Fans,” to accelerate its Covid-19 tourism-recovery plan.
Key blogger and media influencers have been invited to the
programme that includes an “immersive virtual tour following a Chinese New Year
theme.” The immersive virtual tour takes on a Chinese New Year theme and takes Hong Kong Super Fans on a journey to Hong Kong’s Old Town Central.
The virtual journey features stop at Hong Kong’s Old Town
Central, with visits to paper product company Papery, and popular attractions
including Man Mo Temple,
At a time of unprecedented restrictions on international
travel, and as the world races to roll out vaccines in the hope of resuming
Hong Kong Tourism Board to Boost City’s Recovery
February 17, 2021
The Hong Kong Tourism Board (HKTB) announced today its first global fan-engagement program, “Hong Kong Super Fans,” to accelerate its promotional efforts as part of the post-COVID-19 tourism-recovery plan it has been developing over the past year.
At a time of unprecedented restrictions on international travel, and as the world races to roll out vaccines in the hope of resuming normality, the HKTB is harnessing the power of community to remind people why they love Hong Kong and to drum up excitement about visiting the city once borders reopen.
“The HKTB has been planning ahead to prepare for the much-anticipated grand invitation to welcome visitors back to Hong Kong,” said Dr. YK Pang, Chairman of the HKTB. “The ‘Hong Kong Super Fans’ program is both an important, integral element of the HKTB’s recovery plan, and a way for us to show our appreciation to the people whose continued passion for Hong
Hong Kong Super Fans to boost city s tourism recovery
Posted : 2021-02-17 13:22
Updated : 2021-02-17 13:52
Kim Yoon-sun, left, a Korean living in Hong Kong and one of the Hong Kong Super Fans selected by the Hong Kong Tourism Board (HKTB), appear in traditional snack store Yiu Fung during a virtual tour organized on Feb. 9 by the HKTB for other Super Fans around the world. Kim shared her favorite ways to spend Chinese New Year in Hong Kong. / Courtesy of Hong Kong Tourism Board
By Jun Ji-hye
The Hong Kong Tourism Board (HKTB) has launched its first global fan-engagement program, dubbed Hong Kong Super Fans, to accelerate its promotional efforts as part of the post-COVID-19 tourism recovery plans.