Why your expertise matters marketing-interactive.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from marketing-interactive.com Daily Mail and Mail on Sunday newspapers.
May 24, 2021
Dubai, 24th May 2021: Code Red, a global security PR network, has recently conducted an international research to discover how IT security decision makers source their information to help make decisions on which vendors to go with or recommend.
As Code Red’s Middle Eastern arm and a business-to-business communications consultancy, Active Digital. Marketing. Communications, (Active DMC), invested in this research to include a focus on UAE and Saudi Arabia, to be able to provide its clients in the region with research backed recommendations.
Dianne Canham, the head of the Code Red Security PR Network commented “We felt the need to conduct a global study to gain insights into what influences purchasing decisions of IT security managers worldwide. Sharing these insights with our network and partners was of great importance to help us as a network provide our clients with the best quality council”.