The annual festival will run as an online event from 21-25 June.
08 Apr, 2021 - 08:10 AM IST | By indiantelevision.com Team
NEW DELHI: Organisers of the annual gala celebrating the advertising, marketing, and communications network, Cannes Lions (International Festival of Creativity), have announced that the on-ground event will not be conducted in 2021. The prestigious affair will now run as an online event from 21-25 June.
The decision to scrap the on-ground festival comes at a time when France is witnessing a rise in Covid2019 cases. With a new round of restrictions in place, the organisers of Cannes Lions decided to call off the physical event.
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Global agency chiefs praise the move as responsible and potentially even expansive
The advertising awards festival typically attracts about 12,000 attendees.
Cannes Lions 3 days ago
Most years, the Cannes Lions International Festival of Creativity in France attracts the world’s most prominent advertising leaders to meet their clients in the sunshine and network with and poach industry talent. It’s an event where a lot of business happens, connections get forged and deals get made.
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