JK Refreshes Bond With Gujarat For Tourism Promotion
JK Refreshes Bond With Gujarat For Tourism Promotion
Director Tourism Kashmir Dr GN Itoo led the delegation of the representatives of the local travel and hospitality sector for the promotion of the J&K’s vast tourism potential and invited travellers to the union territory.
Leading tourism operators, travel agents, destination management companies besides regional and national media were invited at the promotional evening on Thursday who networked with the J&K’s travel agents for business opportunities and promotion of the varied tourism products.
While appreciating the travel fraternity from Western coast of India for their continued promotion of Kashmir in travel packages, Director Tourism Kashmir said Gujarat has remained one of the major markets where a large number of travellers visit J&K.
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Briefing February 28 – March 6, 2021
GULMARG
Artists perform at the inaugural function of the 2nd Khelo India National Winter Games, at the ski resort of Gulmarg, Friday, February 26, 2021. KL Image by Bilal Bahadur
Unlike previous years when the tourism industry in Kashmir suffered a severe dent, the tourist footfalls, mostly domestic came as a relief to the hospitality sector. This year’s snowfall brought with it a huge influx of tourists across the country and the tourism department also busied itself with sports events, winter festivals, adventure related activities, Bollywood celeb visits. Lately, Prime Minister Narendra Modi inaugurated the second Khelo India Winter Games in Gulmarg and said that the event is a step towards making Jammu and Kashmir a hub of winter sports. Athletes from 27 states and Union Territories are competing in the games which will conclude on March 2. He was addressing over 600 participants including international players through virtual mod