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/PRNewswire/ Santa Margherita, the beloved Italian wine brand that pioneered the first white Pinot Grigio and helped put Prosecco on the map, is thrilled to.
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The event is open to all.
The event is part of the Italy-America Chamber of Commerce South-Central’s Taste of Italy Virtual Trade Fair, which takes place here in Houston and throughout Texas, Arkansas, Oklahoma, and Louisiana with virtual tastings and meetings, March 15-19.
Brian revolutionized the way Italian wine was imported and sold in the U.S. when he started his company Dalla Terra in 1989. Literally decades before anyone else envisioned an importing model that would save consumers money by working outside of the traditional three-tier system (importer-distributor-retailer/restaurateur), he began setting up regional distribution networks that allowed wineries to sell their wines directly to local vendors. Today, Dalla Terra brokers the sales of some of Italy’s most iconic wineries, including Vietti (Barolo), Casanova di Neri (Brunello di Montalcino), Adami (Prosecco), Selvapiana (Chianti), and so many more.
While the majority of the producers at the fair are Italian, vintners from other countries, including the United States, France and Chile are also present; the combination of 100,000 visitors with the dazzling array of winery exhibitors makes this one of the largest wine fairs in the world, and among the two or three most influential.
VinItaly has been held each year since 1967, except for 2020, when the coronavirus situation first temporarily delayed and then ultimately forced the fair s cancellation. As the pandemic has now lasted one year, there were naturally doubts in most producers minds about whether the fair would be held in 2021. After reasoning that the typical dates in April would not be feasible, the VinItaly organizers announced that the fair would indeed take place this year, from June 20-23, at the usual Veronafiere buildings.